THE MORALITY OF PRICING
There’s been a lot of web chatter lately about what I’d call the morality of book pricing.
The loudest noise, with perhaps the widest ramifications, came last year when the Justice Department accused Apple and the Big Five publishers of conspiring to raise e-book prices. In its war with Amazon for consumer dollars, Apple, according to the Justice Department, had colluded with the publishers to keep the prices of their new e-books well above Amazon’s uniform pricing of $9.99.
A few of the publishers folded quickly and agreed to pay the government substantial penalties. The others and Apple decided to fight but eventually folded as well, or in Apple’s case, lost badly.… Go Away!